This website is a companion to the printed and digital versions of our book. If you are learning about User Experience Design (UX) then sign-up and access all the content on this site for free.
Our approach to User Experience Design is fundamental and open. It is not hampered by considering just a few elements of a design production process. It looks to discover the wider experience of the people who designers expect to use their work. It is a gentle manifesto that encourages new designers to develop empathic thinking, recognise when user error is really a design fail and to engage in genuine user research.
Think of it as a creative challenge. Make people happy.The new edition is now available.
We are Actibility Limited, a UK company delivering a range of products and services to the digital design industry. The website that can be accessed at the URLs https://uxdesign.live and https://uxto.me has been created to support our work, including printed publications and associated online design resources. The website is completely independent of other companies, including our publishers Bloomsbury/Fairchild.
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